Messages · Journeys
comeback_w1
Entry rulesSegment · lapsing_payers
Step 1Push · comeback_1 · 10:00 local · 3 languages
Step 2Wait · 48h · exit early on session_started
Step 3Yes/No branch · notification_opened?
Step 4Push · variant B copy
Step 5Tag User · comeback_wave = 1
Exit rulessession_started · re-entry after 14d
Quiet hours + frequency caps apply inside journeys automatically · entry is segment- OR event-based, never mixed.